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Seven days of brand strategy, magick, and the kind of deep work that changes everything about how you show up.

Sign up for the free 7 Day Brand Activation email series and spend the next week doing the kind of brand work most people never do.
A tarot spread. A framework. An archetype deep dive. Planetary energy. And a closing invitation into something bigger.
All of it free. All of it yours. Straight to your inbox starting today!
You have been building something. Showing up, creating content, putting yourself out there. But something still feels off. The brand looks okay but it doesn't feel like you. Showing up feels harder than it should. And somewhere deep down you know there is a truer, more aligned, more magnetic version of your brand waiting.
That is what this is for.
The free 7 Day Brand Activation is seven days of the kind of brand work most people never do. A tarot spread for your brand. The performance gap framework. Your brand archetype. Planetary energy planning. A brand essence exercise. And a closing invitation into the That Brand Alchemist world.
All of it free. All of it yours. Starting the moment you sign up.



You have been showing up consistently but something still isn't clicking and you cannot figure out why.
You know your brand is meant to feel like more than this but you don't know how to get there.
You are a witch, a creative, a visionary, or a coach who is done performing a version of yourself that was never quite true.
You are ready to do the kind of deep work that actually changes how you show up, not just how you look.


For years I took on every client I could find. I watered myself down. Dimmed my witchiness because I didn't want to scare people off or be too much or seem unprofessional. I performed a version of myself that felt safe and palatable and honestly? Completely exhausting.
I spent so long hiding the most interesting, most powerful, most magnetic parts of myself from my brand. And when I finally stopped, everything changed. The right clients found me. Content started feeling easy. Showing up stopped feeling like a performance and started feeling like coming home.
That Brand Alchemist was built from that shift. And the 7 Day Brand Activation is where it begins for you.
A tarot spread designed specifically for brand clarity, the performance gap framework, and a deep dive into where you have been hiding in your brand. Day one through three will change the way you see your brand entirely.
Your brand archetype through the major arcana of the tarot, planetary energy planning to align your week with the cosmos, and a brand essence exercise that gives you more clarity in 15 minutes than months of strategy work.
A planetary week planner that will completely change how you structure your time, plus a brand essence exercise so powerful that students have called it the most clarifying thing they have ever done for their brand. All of it waiting for you inside the activation.
And it's completely free ↓

That Brand Alchemist. Brand strategist, coach, and practicing witch.
Over a decade into both brand building and a dedicated witchcraft practice, I have spent a long time sitting at the crossroads of strategy and magick.
I am a 5/1 Projector, Leo sun, Capricorn moon, Cancer rising, living in Los Angeles with my fiancée and our 2 dogs.
I built That Brand Alchemist because I spent years watching brilliant, visionary people hide behind brands that didn't look anything like them. I knew there was a better way.
The 7 Day Brand Activation is my gift to you. The starting point I wish I had when I was still figuring all of this out.

Free. Instant. Yours. The only thing standing between you and the brand you have always known was possible is seven days and an email address.


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